Key appointments bring mass market expertise to Europe’s leading social commerce aggregator

London, England – 27 January 2011 - Reevoo, Europe’s leading social commerce aggregator, today announces the appointment of Andrew Phillipps as Executive Chairman and Jonathan Callcut as Chief Sales Officer. The appointments bring to the company a wealth of experience in managing rapid growth, as well as a track record in leading innovative consumer-focused businesses.

Mr Philipps, one of the UK’s most successful internet entrepreneurs, co-founded and grew Active Hotels to become the largest and most profitable online hotel booking company in Europe. Philipps also led the sale of Active Hotels to Priceline for $160m and subsequently ran Priceline’s international operations leading them to record results. Subsequently he bought into and became Chairman of Toptable, Europe’s largest online restaurant booking company, which was recently sold to Opentable.

Mr Calcutt, a serial entrepreneur, ran successful sales programmes for Sun Microsystems, Informix and Prime Computer before founding AssetHouse. He grew AssetHouse to become one of Europe’s leading players in ipTV and digital entertainment and led its sale to Amino Communications in 2008. Subsequently he founded Exploitmedia, a digital commerce consultancy with clients in Europe and North America.

Richard Anson, CEO and co-founder of Reevoo, said “Reevoo is expanding rapidly and these appointments will help us both manage this growth and accelerate still faster. I am excited to work with Andy and Jonathan to realise the opportunity”.

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About Reevoo

Reevoo ( aims to give the shopper everything they need to decide what to buy, in an impartial and straightforward environment. Reevoo reviews are independent, impartial and from genuine customers. Reevoo currently delivers over 70 million reviews a month for over 8m unique users. It is Europe's leading social commerce aggregator working with top retailers and brands (, including TescoDirect, Dixons, Currys, Jessops, Orange, T-mobile, Sony, Kodak, Hotpoint, Sharp and Toshiba.

For more information please contact
Nicola Riordan
Tel 020 7654 0331

Published on: 11:09AM on 27th January 2011