Lakestar Media delivers SEO for SecureTrading

SecureTrading, the UK's leading independent payment processor, has appointed digital marketing agency Lakestar Media to increase its search engine visibility and site traffic.

SecureTrading provides retailers of all sizes with secure merchant and payment solutions to enable their customers to pay via alternative payment methods used in both the UK and Europe.

By appointing Lakestar Media to increase the performance of SecureTrading in search engine result pages, the company aims to attract more customers and reseller partners.

This campaign is part of a concerted effort by SecureTrading to continue its growth after recently seeing over a 130% increase in year-on-year sales.

Ian Cushion, Marketing Manager at SecureTrading said, “After careful consideration, we chose Lakestar Media over the competition as they offered an in-depth proposal which most closely met our specific SEO needs. We found them easy to work with during the tendering process and knew we would be able to work with them going forward to meet SecureTrading’s business objectives.

Cushion continued, “The main aim of our campaign is to increase lead generation for our sales teams and by so doing, improve our conversion rate.”

Neil McKay, Chief Executive of Lakestar Media, said, “Business-to-business organisations such as SecureTrading are seeing the online channel become increasingly important. Our team of digital marketers are delivering a campaign to boost SecureTrading’s visibility via search engines. We are pleased to be able to help SecureTrading with this task.”

ENDS

For more information please contact Sara Bagley at Lakestar Media on 0161 874 7210 or email sara.bagley@lakestarmedial.com

About Lakestar Media
Lakestar Media is a digital marketing agency based in Manchester and London. Established in 2007, Lakestar delivers a mix of services which include search engine optimisation (SEO), social media, pay per click (PPC), affiliate marketing, display advertising and news feeds for its clients.

Further information on Lakestar Media can be found at www.lakestarmedia.com

About SecureTrading
Founded in 1997 in the UK, SecureTrading is an independent payment processor that represents SMEs, medium and large organisations across a variety of industries. SecureTrading is fully PCIDSS Level 1 accredited and incorporates 2048-bit encryption, 3-D Secure and AVS Security Code into its payment processing systems. SecureTrading’s counter-fraud products make SecureTrading’s Payment System one of the safest ways to trade on line.

SecureTrading products offer the most comprehensive suite of counter-fraud services available and offer alternative Payment Methods such as PayPal and Ukash.
www.securetrading.com

Follow SecureTrading on Flickr http://flickr.com/photos/SecureTrading, Facebook http://facebook.com/SecureTrading, Twitter http://twitter.com/SecureTrading and YouTube http://youtube.com/SecureTrading

Published on: 4:33PM on 7th June 2011