#RTTS12: The Future Is Happening Now

LOS ANGELES – the Rubicon Project, the online advertising technology company, reveals details for its Real Time Trading Summit (#RTTS12) in New York City. On February 15th at 8:00 a.m. EST at the Hudson Hotel, the Real Time Trading Summit will convene leaders from across the advertising ecosystem to discuss and reveal the opportunity of automated ad trading for comScore 500 publishers and their advertisers.

Attendees will include executives from top media companies, agencies and leaders in the advertising technology ecosystem. With a stellar speaker lineup delivering actionable insights, the Real Time Trading Summit will bring attendees and their business into the new world of Real Time Trading. The Summit will feature "The End of Advertising," a conversation between Michael Wolff, contributing editor for Vanity Fair, Wired and British GQ and Jay Sears of Rubicon Project.

The Real Time Trading Summit will feature visionaries, industry experts and advertising leaders including:
• Michael Wolff, author of Burn Rate & contributing editor, Vanity Fair, Wired and British GQ
• Joanna O’Connell, Senior Analyst, Forrester Research
• Tim Gentry, Head of Optimisation & Effectiveness, Guardian News & Media
• Frank Addante, CEO & Founder, Rubicon Project
• Randall Rothenberg, President & CEO, IAB
• Vikram Somaya, VP, Global Operations and Audience at Thomson Reuters
• Roland Cozzolino, CTO, MediaMath
• JT Batson, President, DDS Digital
• And more to be announced.

Real Time Trading Summit is an invite-only event. The content will be focused on helping educate and facilitate conversations among the comScore 500 publishers. To request an invitation or find out more information, please visit: http://www.regonline.com/realtimetradingsummit

About the Rubicon Project
the Rubicon Project launched in 2007 with a mission to automate buying and selling across the $80 billion global online advertising industry. REVV, the company’s real-time trading platform, has executed nearly two trillion trades for more than 450 of the largest properties on the Internet. REVV helps Comscore 500 publishers like Time Inc., News International and CareerBuilder make more money by optimizing their ad revenue, eliminating unnecessary ad operations costs, protecting and growing their direct sales channel and ensuring their sites’ visitors are safe. Today, REVV analyzes more than 1 trillion bids resulting in more than 100 billion successful and protected trades each month from more than 52,000 advertisers using 700 buying channels (ad networks, exchanges and DSPs.) Ad buyers turn to REVV for single point real-time access to the #1 network reach of users (650 million uniques as ranked by Quantcast) across premium inventory and audiences. Headquartered in Los Angeles, with offices in New York, Seattle, London, Paris, Hamburg and Sydney, the company is backed by $60 million in funding from Clearstone Venture Partners, Mayfield Fund, IDG Ventures Asia, Comcast Ventures and News Corporation.

For further information please contact:
Joanna Burton
Marketing Communications, International
the Rubicon Project
+44 20 7268 0498
JBurton@RubiconProject.com

Published on: 4:50PM on 30th January 2012