Latitude Digital Marketing today announces the launch of a unique partnership to deliver expert search marketing services to leading internet hosting provider 1&1’s SME clients. The launch will focus on over 1,500 clients in the German, UK, and US markets, with new markets set for launch shortly thereafter.

1&1 successfully handles over 9.5 million customer accounts and the project aims to provide search services to tens of thousands of SMES in at least six markets globally. The offering consists of four bespoke PPC products to 1&1’s customer base from €2900 down to as little as €49 a month.

“Small businesses recognise that an intelligent Internet acquisition strategy is not only an opportunity, but a ‘must have”, explains Latitude CEO Alex Hoye. “This unique project enables 1&1 to deliver Latitude’s enterprise quality search marketing services to its millions of SME clients and serves as a base for more digital marketing products as the partnership evolves. Latitude’s core asset of a team speaking fifteen native languages from German to Arabic not only makes us feel like a ‘mini-United Nations’ when we come to work each day, it also makes us a natural partner for companies with international operations.”

Oliver Mauss, CEO 1& 1 says, “The partnership with Latitude is an excellent means to offer our SME clients top quality search marketing services. 1&1’s corporate strategy of investment in the development of new technologies and products, has been a key factor in the success of the business. Latitude will add to our product mix with innovative PPC and SEO products tailored to deliver top search marketing results for our clients.”
Press Contact
Salla Venalainen, Marketing Executive, Latitude Digital Marketing
T: 0207 952 8008

About Latitude
Latitude is a leading digital marketing agency who deliver their expertise in Search Engine Optimisation (SEO), Pay Per Click (PPC), social media, online display advertising, affiliate marketing and conversion analytics to clients internationally including Gala Coral, bet365 and Fitness First. Our whole approach is built on performance and our conversion analytics expertise ensures that, once visitors get to your site, they convert from prospects to customers.

About 1&1
1&1 is the world’s largest web hosting company. With over 4,009 employees in 4 different countries, including over 250 in-house developers 1&1 is dedicated to creating the most innovative hosting products in the marketplace. They have 12 years of industry experience which means that they are in an excellent position to direct the way the industry is moving.

Published on: 4:13PM on 17th February 2012