This Works, the the natural beauty and health company , has launched a new website and shop at The new transactional website has been designed and developed by Screen Pages, the e-commerce agency, using Magento.

This Works was founded by International Journalist and Beauty Expert Kathy Phillips in 2003. It is a British company with R&D and manufacturing based in the UK, working with British farmers to source natural ingredients. This Works has won many prestigious industry awards from influential publications like Harper's Bazaar, InStyle, Allure, Cosmopolitan and Marie Claire. Stockists include Harvey Nichols, Boots and Fenwick.

The new website’s capabilities, developed in Magento, include:
- Beautiful, simple creative design
- Compelling and extensive product and lifestyle photography
- Multi-layered navigation (category, range, concern, )
- Reviews, directions and ingredient listings
- Social media & community engagement (Facebook & Twitter)
- Filtered selection (price, ingredient, concern etc)
- Cross-sells and up-sells
- Gift vouchers
- Lifestyle blog featuring tips, recommendations and special offers
- Single page checkout with online card authorisation via Sagepay
- Full content management via Magento Administration Panel
- Integration with WinMan back office for stock availability and order processing

Claire Wilson, e-commerce head at This Works, said: “This Works has grown steadily online since 2003. Now, we are funding an exciting journey of further expansion. We wanted to work with an e-commerce partner which could offer the right mix of creative, experience, technology and marketing skills, backed by a professional service. We chose Screen Pages.”

Roger Willcocks, director of Screen Pages, said: “We are really proud to be working with This Works. It’s an exciting, growth business with a great & popular product range with a clear focus, run by an enthusiastic, talented team. The new website is some of our best work so far.”

About Screen Pages

Screen Pages ( has provided e-commerce and related value-added marketing services to over 200 niche retailers and mail order companies since 1997. Its e-commerce approach blends creative, analytical, marketing and technical services designed to increase a brand's sales online.

Roger Willcocks, Director, Screen Pages
T: 01932 333 592

Published on: 1:47PM on 12th March 2012