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London, 29 March, 2012 – Greenlight Academy, the training division of leading independent digital marketing agency Greenlight (www.greenlightdigital.com), has released its 2012 schedule of Search and Social Media courses, all of which are now open for registration online.

Programmes are designed to meet the needs of any business or individual interested in understanding and using Search and Social Media be they starting out in digital marketing or more advanced.

Greenlight’s Academy kicks-off on Wednesday April 25 with “Social Media B2B & B2C”, a half day event to be held in London.

Attendees will learn how to create winning content plans, how to validate the value of services and products and how to build relationships with key stakeholders and decision makers at target businesses.

Participants will leave with the tools necessary to create a B2B and B2C Social Media programme that can immediately be put into practice and see results.

The workshop will be led by Simon Rogers, Director of Social Media at Greenlight. He first became aware of the importance of Social Media just over a decade ago. Subsequently, he co-founded Market Sentinel, a Social Media agency in 2004, delivering technology and associated services across many markets and sectors, solving business problems including Reputation and Crisis Management, Market analysis and Marketing Effectiveness.

Early registration online is advised as places are limited.

Greenlight Academy’s full schedule is as follows:

Wednesday 25 April - Social Media B2B & B2C
Wednesday 23 May - Social Media & Display
Wednesday 27 June - Advanced SEO & PPC
Wednesday 26 September - Link Building and SEO
Copywriting

Greenlight Academy enquiries:
For more information about Greenlight Academy and its courses please contact:
Eline Lereculey
T: +44 (20) 7253 7000
E: academy@greenlightdigital.com

Press enquiries:
Krishna Rao
T: +44 (20) 3326 6232
E: krishna.rao@greenlightdigital.com

ENDS

Greenlight is a leading independent digital marketing agency, the largest of its kind in Europe and the fastest growing. With over 100 blue-chip clients including Santander, New Look, Sky and ghd, Greenlight is a leader in the digital marketing space, and is recognized worldwide for its commitment to delivering record ROI for its clients and investing in the future.

Greenlight is considered the premier thought leader in the sector, publishing widely read industry reports, original research, speaking at trade events, and delivering a highly respected digital marketing training programme via the Greenlight Academy. Founded in 2001, Greenlight is headquartered in London, with offices in New York. www.greenlightdigital.com

Published on: 9:19AM on 29th March 2012