Tribal Fusion named best “ad network, exchange or sales house” and second overall in survey of UK media buyers

Global online advertising provider Tribal Fusion has been named best “ad network, exchange or sales house” in the UK’s IPA Media Owners Survey Spring 2012.

The survey, which polls digital planners, strategist and buyers in media agencies and digital specialists on their experiences across media owners, also ranked Tribal Fusion as second overall, behind only music listening and sharing service Spotify.

Tribal Fusion ranked in the top 5 for all 12 of the categories in the Survey, and was ranked first of all media owners for ‘The sales team understand my objectives’ and ‘We receive adequate post-campaign support’. This is the 2nd Survey in a row that Tribal Fusion has topped these categories.

Niki Stoker, UK managing director of Tribal Fusion UK, said: “The survey is a heartening tribute to the great work the whole UK team is doing to deliver on client needs. Our warmest thanks to the customers that took part in the survey for their vote of confidence.”

A full copy of the IPA Media Owners Survey Spring 2012 is available for download on the IPA website.

About Tribal Fusion
Tribal Fusion is a global online advertising provider that drives sales for the world’s top brands by helping them learn about, reach and engage their online audiences more effectively.

We combine our premium display network, advanced online ad technology, and integrated audience data on a single platform to deliver advanced audience insights, targeting and creative solutions that transform the way brands connect with their prospective customers.

Tribal Fusion is a division of exponential Interactive Inc., a global digital advertising company headquartered in Emeryville, California with a presence in more than 25 countries worldwide. For more information visit

Press Contact:
Cat Prestipino, EMEA Marketing Executive
T: 0203 393 5472

Published on: 4:04PM on 29th March 2012