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Emailvision, the international leader in SaaS for online relationship marketing, and Microsoft today announce the integration of Emailvision’s Campaign Commander Enterprise Edition with Microsoft Dynamics CRM.
This integration enables Microsoft Dynamics CRM users to access their customer data and develop, execute and manage their digital campaigns through one interface. In addition, users can get a better understanding of their customers’ preferences and their campaign’s deliverability with comprehensive performance reporting. With this knowledge at hand, marketers have the ability to improve their marketing messages consistently, cultivate new revenue opportunities and grow their customer base.
"Today’s organisations choose to use Microsoft Dynamics because it is an effective, easy-to-use business management tool," says Jacques Prothons, Emailvision’s Vice President of ISVs, Partnerships and Strategic Alliances. "This integration is a key element in our partnership with Microsoft and we are delighted to be able to extend our solution to Microsoft Dynamics’ users, and be able to offer our customers a product with such proven added value."
“Emailvision and Microsoft Dynamics CRM connected together showcases a compelling new way to execute and manage intuitive email campaigns, improving customer engagement and driving real results. We are excited to have them as a partner with us,” said Hayley Bass, UK Product Manager for Microsoft Dynamics.
Benefits of the integration include:
• Efficient and effective management of customer and prospective customer data
• Create email campaign segments using marketing lists from Microsoft Dynamics
• Send attractive, personalised emails using the branding and personalisation features of Campaign Commander
• Achieve exceptionally high deliverability rates for email campaigns through the Emailvision platform
• Monitor and measure campaign performance(e.g. opens, clicks, soft and hard bounces, unsubscribe and click-through rates)
• Daily automated data synchronisation of new leads, contacts or accounts between Microsoft Dynamics CRM and Campaign Commander
For more information, please visit www.partner-vision.com.
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Note to Editors:
Emailvision and Microsoft Dynamics are launching the integration of Campaign Commander Enterprise Edition with Microsoft Dynamics CRM in London on the 31st of May.
At this event, gain a deeper understanding about the integration with a presentation and product demonstration followed by a poker tournament.
The following members of the Emailvision and Microsoft Dynamics team will be hosting this evening:
Joseph Smith, Vice President and UK Regional Manager
Jacques Prothon, Vice President, ISVs and Partnerships
Marco Amoedo Martinez, Dynamics CRM Technology Advisor
Sanjay Jethva, Microsoft Dynamics CRM Business Manager
Date: 31 May 2012
Time: 18:30 – 22:30
Place: The Waldorf Hilton, Aldwych, London
Emailvision powers smart email, mobile and social marketing with built-in customer intelligence. The Emailvision mission is to provide excellence in software and services for online relationship marketing. With offices and client service teams in 19 countries, Emailvision delivers 500,000 campaigns every month on behalf of over 3,000 clients worldwide. This unprecedented quality of service is driven by 12 years of research and development and by Emailvision’s 600+ passionate employees. The company is privately owned by Francisco Partners.
About Microsoft Dynamics
Microsoft Dynamics solutions empower your people to be more productive and your systems to last longer and scale as your business grows, while enabling you to derive the insights necessary to respond quickly in an ever-changing world of business.
Founded in 1975, Microsoft (NASDAQ “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realise their full potential.
Published on: 11:06AM on 30th May 2012