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Today OMD announces its first head of search position, promoting Andrew Harries, previously search operations director at OMD, to the new role with immediate effect. Andrew will report into Will Smyth, head of digital at OMD.

Andrew started his career in search in 2006 at The Search Works, before joining OMD in 2009 as an associate director. His critical role on the agency’s Shop Direct Group account led to an early promotion to search operations director and it was under his leadership that OMD retained the business in May 2012 following a statutory review.

In his new role, Andrew is responsible for driving OMD’s search operation, which includes both paid search (pay per click) and organic search (search engine optimisation). Andrew will look to further enhance OMD’s mobile, data and technology capabilities in the paid search space, whilst also maximising the agency’s content and outreach strategy in the organic search and social arenas.

Andrew says: ‘I’m delighted to be taking over at the helm of OMD’s search division. I’m looking forward to driving ‘best-in-class’ search solutions, in tandem with innovation across OMD’s superb client base’.

Will Smyth, head of digital, OMD, says: “Andrew’s unparalleled practitioner skills, allied to a fantastic leadership style, make him the perfect person to help drive the evolution of our Digital offering in such a dynamic market. Our clients and our people will benefit substantially from his deep market knowledge, great clarity of thought and results driven execution across everything from PPC [pay per click] to data, to content, to mobile."


For further information please contact:
Will Smyth, head of digital, OMD
T: 020 3023 4660
M: 07525 952219

Hannah Allen, new business and marketing manager, OMD
T: 020 3023 4674
M: 07785 462361

About OMD

OMD is an integrated communications agency delivering media and marketing solutions. In the UK OMD works with across a diverse range of national and international brands including Vodafone, McDonald’s, Boots, Peugeot, Citroën, PepsiCo, easyJet, HMV, WeightWatchers, Hasbro, Shop Direct Group and Channel 4. OMD was named ‘Digital Agency of the Year’ by New Media Age in 2011 and has seen strong growth across all digital marketing services – notably Consultancy, Affiliate Marketing, PPC Search, SEO, Social and Mobile.

About Omnicom Media Group

Omnicom Media Group (OMG) is the media division of Omnicom Group Inc. Its businesses include leading media service companies OMD Worldwide, PHD Network and M2M, as well as a number of specialised companies in areas including search engine marketing, sports and entertainment marketing, econometric modelling, branded content production, corporate asset barter and ethnic marketing.

About Omnicom Group Inc

Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, media, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

Keywords: OMD, head of search, Andrew Harries

Published on: 12:36PM on 22nd June 2012