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Online marketing agency SEOptimise is pleased to announce changes to its senior management and two new appointments.

Stuart Tofts, Managing Director of SEOptimise, becomes sole shareholder, following the recent departure of former Executive Director, Kevin Gibbons. Stuart welcomes to the team Samantha Hall, experienced in market research and business analysis, to focus on content creation and strategy; and Katharina John, a German-speaking marketer, to strengthen the foreign language capabilities of the agency.

The changes come following a period of considerable recent growth for SEOptimise, with several new client wins and continued successful relationships with brands including Deloitte, M&G, Sage, Miele, Christie + Co, Trafalgar Tours, Audley Travel and Reed Elsevier.

Samantha Hall graduated from Oxford University with a degree in English Language and Literature. An experienced writer, Samantha oversees copy and content produced by SEOptimise, ensuring it is delivered to the highest standard. Previously Samantha worked for strategy consultancy White Space Insight, where she assessed market sectors and trends, provoking her interest in online marketing.

Katharina John studied International Business at Oxford University as an exchange student.
She has recently served a two year apprenticeship with Deutsche Bank, and during her studies has successfully created several business and marketing strategies.

Founded in 2006, SEOptimise creates bespoke search marketing strategies with an emphasis on delivering exceptional return on investment through an ethical, long-term approach. It offers a fully integrated approach, continually innovating to incorporate natural and paid search, social media, link building, online PR and web analytics, as well as the creation of engaging, high-quality content.

Stuart Tofts, Managing Director of SEOptimise comments:
“With increasing demand from clients for both quality content and foreign language work, I’m pleased to welcome Samantha and Katharina to the team to bolster our capabilities in these crucial areas. Additionally I wish Kevin the very best of luck in his new venture, he leaves the business in great health, with a very bright outlook, and we look forward to continued success.”

ENDS

For further information please contact Richard Leonard:
Tel: +44(0)7583 161471 / rjleonard@gmx.com

About SEOptimise
A leading agency in the field of online marketing, SEOptimise creates bespoke search marketing strategies, tailored specifically to fit clients’ needs and Key Performance Indicators. SEOptimise prides itself on proven results delivered to clients at a high return on investment, and places great importance on achieving impressive results in an ethical way.
SEOptimise believes that a search marketing strategy should ideally combine search engine optimisation with other aspects of online marketing, in particular social media, PPC and web analytics. Our projects are carefully structured to incorporate a variety of innovative approaches, utilising our online marketing expertise firstly to ensure that a website is as effective as possible, and then to bring in a steady stream of high-authority links to strengthen the website’s authority.
We complement our efforts with the writing and creation of high-quality content, and see this as a crucial factor in the success of a project. We are experienced in writing engaging content for use on clients’ websites and in link building and social media campaigns and we guarantee the highest standards of written English.
SEOptimise has been working and integrating with marketing departments since 2006 and has doubled in size each year since. Big brands place their trust in our experienced search marketing team, whose deep understanding of online reputation management means that you can be confident in our ability to enhance your brand in the minds of internet users as well as search engines.

Published on: 11:52AM on 16th July 2012