Proof, the Bath-based digital agency and Conversion Rate Optimisation specialists have today announced the launch of a new website,

The site, which instantly compares over 400 policies to help users find the cheapest, best and most appropriate policy for their needs, is the first in a portfolio of sites the company wants to launch.

"We are fortunate that we have always delivered high conversion rates for our clients, so the next logical step was always to build sites of our own and apply all our knowledge and expertise to those." Phil, MD at proof commented.

" is the first of these websites, with several more to follow by the end of this year. We chose travel insurance as it seems under-serviced by the major online companies out there, who focus on car, home and life insurance as they are worth more money. We didn't think that was fair on the consumer." he went on to say.

The agency, that boast a range of global brands on its client list, including RBS, Ricoh, Lloyds, BP, Nectar and the NHS, has been growing steadily over the last 2 years with growth of over 200% per year through the recession.

For more information, please go to or

Published on: 4:01PM on 17th August 2012