Thousands of online visitors downloaded reports and eBooks between December 2012 and March 2013, and many raved about the treasure trove of actionable information provided by Toronto software development firm

TORONTO, March 20, 2013 — When Ideal Advisor Software launched its no-risk, money-back guaranteed "Website Valuation Report" Beta service early in December 2012, the firm's management was very anxious to find out what online start-ups, entrepreneurs, small business owners, Internet marketing clients and their service providers would think of it. Little did the small software development firm in Toronto know how well the service would be received in the international Internet marketplace.

A sample of the many unsolicited customer emails included the following excerpts:

"The report delivery is extremely fast–even with the time for data entry research on my part. It provided a neat, well organized report in a very short time."

"I was very impressed with the quality of the report–which I received only moments after I ordered it."

"Your concept is unique. I haven't seen anything like it. By adding even more resources, it is a very valuable and powerful tool."

"I like the software. It gives a realistic evaluation. I am using it with my SEO clients."

"Did a test run. It's pretty good."

"I think it would be a pretty powerful tool to use for Internet marketing clients"

"The monetary value estimate of the site is a good functional feature."

"I first downloaded the e-book on Improving Website Value. It's succinct, filled with good advice and well laid out. I entered the data to get a website valuation report. The report provided me specific information which is useful for improving its performance."

The process of improving the current website and the application is well underway–driven by constructive feedback received by customers to date.

In addition, the Ideal Advisor Software website has quickly become a subject matter authority and is ranked in the Top 3% of Alexa's Global Traffic Rank (among 30 million websites) in only 3 months. Formal customer feedback surveys are planned for execution in the spring of 2013 before the firm's pricing model is launched. Until that point in time, the service is free.

About Ideal Advisor Software

Established in 2009, Ideal Advisor Software is an independent and premium software application development company. It is a privately owned company located in Toronto, Ontario, Canada.

The management team represents over 135 years of marketing, operations, technology and financial business experience.

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Craig Hunt, Ideal Advisor Software



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Published on: 2:28PM on 23rd March 2013