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- Lord Seb Coe and Matthew McGregor of Obama’s 2012 re-election campaign plus EBay and Qantas inspire and innovate at Teradata eCircle’s leading conference on Data Driven Marketing -

LONDON – 23rd April, 2013 -- Teradata Corporation (NYSE:TDC), the global leader in analytic data platforms, applications and services, today announced a preview of its upcoming pan-European conference for data driven marketers, Connect 2013. The event will be hosted by Teradata eCircle (formerly Aprimo and eCircle).

Bringing together some of the industry’s most innovative thinkers, the world’s most respected brands and awe-inspiring speakers, Connect 2013 is the only conference in EMEA focusing on Integrated Marketing Management (IMM) and Data Driven Marketing. Attendees will enjoy a keynote address from the main inspiration behind last year’s exciting Olympic Games, Lord Seb Coe, and also hear from Matthew McGregor, the so-called ‘backroom Brit’ who helped Obama to his 2nd term as America’s President.

On May 14th & 15th, Connect 2013 will serve as the venue for updates and discussion about Teradata’s leading global Integrated Marketing Management solutions, which provide marketers with truly integrated end-to-end marketing capability from strategy planning to message execution and reporting.

The two-day event, held at IndigO2 in London’s iconic O2 Entertainment Complex, will give the international delegate list of over 800 marketing professionals, CMOs and Digital Marketers the opportunity to attend a variety of thought-provoking sessions and learn more about Teradata’s visionary integrated marketing product portfolio.

For Event Registration please visit: http://conferences.ecircle.com/connect2013/register/

The International Strategy Day, held on May 14th will give delegates the chance to learn about product updates and roadmaps for Teradata’s product portfolio which includes Marketing Operations, Campaign Management, Digital Messaging and Media products. In addition to client case studies and keynotes from global brands, members of the Management and Development teams will be able to offer delegates unique insights into the future of Teradata’s leading products and visionary Integrated Marketing Management portfolio.

The main event will be held on May 15th with keynote speeches from the international personalities such as Lord Coe and Matthew McGregor. Delegates will then be given the chance to attend breakout sessions to learn more about Teradata’s leading Integrated Marketing Management solutions. These sessions will focus on issues to do with email marketing, social media marketing, marketing resource management and big data. Brands confirmed to speak so far will include EBay, Deutsche Telekom, National Australia Bank, Qantas, Transport for London and Twitter.

Connect 2013 also offers fabulous networking opportunities, hands-on Q&A seminars, and the chance to unwind with an evening‘s entertainment catered for by London’s famous steak house, Gaucho.

Volker Wiewer, Vice President of Teradata eCircle International commented: “Connect 2013 will give marketers across the globe the chance to really grasp how they can seamlessly integrate data and insight into their on-going marketing management as well as the potential to significantly increase their Return on Marketing Investment (ROMI) with the newly integrated portfolio that Teradata eCircle can now offer. Our speaker list is testament to the continued success of our Connect series of conferences as well as the quality content and insight these events offer marketers across the globe from both EMEA and APAC. It will be an honour to listen to the likes of Lord Seb Coe and I believe delegates will walk away from this year’s event feeling inspired and ready for the challenges of 2013”.

Connect 2013 will be held on the 14th & 15th May at IndigO2, part of the O2 Entertainment Complex.

For more information visit: http://conferences.ecircle.com/connect2013/

Event Registration: http://conferences.ecircle.com/connect2013/register/

For additional event information please contact Lucy Hudson l.hudson@ecircle.com

About Teradata
Teradata Corporation (NYSE: TDC) is a global leader in analytic data platforms, applications and services that empower organizations to make the best decision possible for competitive advantage. Teradata’s market-leading Integrated Marketing Management (IMM) solutions advance the productivity and performance of marketing organizations through a data-driven approach that simplifies the complexity of today’s rapidly changing marketing environment. To learn more about Teradata Applications, visit teradata.com.


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Media Contact:

Lucy Hudson, Teradata eCircle
020 7618 4200

Published on: 3:25PM on 24th April 2013