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London – Designer department store Tessuti has increased its partnership with the London, New York and Singapore-based digital media agency after SEO pitch.

7thingsmedia was appointed after a competitive pitch and has been selected to integrate the brand’s SEO activity with its wider marketing communications strategy. 7thingsmedia already managed the PPC channel for Tessuti - delivering a 97% year on year sales revenue increase – and will now consolidate the brand’s search engine marketing efforts.

7thingsmedia has been tasked to create a strategic long-term SEO plan including specific projects such as local & mobile SEO, multilingual rollout and ensuring effective search rankings for new & existing concession brands such as Hugo Boss, Armani Jeans, Barbour and Y3.

Matthew Munnelly, Head of Ecommerce at Tessuti commented: “7thingsmedia have delivered outstanding results through their paid search activity and we are delighted to extend this activity to utilising their wealth of SEO and wider digital media experience during this exciting growth stage at Tessuti”.

David McDermott, Performance Director at 7thingsmedia commented: “The search teams and whole agency are delighted to be adding to our highly successfully PPC campaign with the SEO brief. Due to our knowledge of the brand, and specific insights into search, this has enabled us to create a comprehensive three year holistic search plan; based on proven techniques while utilising industry leading innovations”.

7thingsmedia are the current holders of the “Best Agency” title after retaining the accolade at the Performance Marketing Awards 2013 for the third consecutive year plus were recently were awarded the “Best Use of PPC” at June’s European Search Awards in Barcelona and “Best Use of Affiliate Marketing” at October’s DADI awards in London.


About 7thingsmedia
7thingsmedia is a global digital media agency with a proven track record of delivering hugely impressive returns for clients such as Agent Provocateur, boohoo.com, James Villa Holidays, Liberty London, MARS, Ted Baker and Urban Outfitters.

With offices in London, New York & Singapore; 7thingsmedia's services span the digital marketing mix; affiliates, display, lead generation, mobile, PPC, SEO and social media.

7thingsmedia – http://www.7thingsmedia.com
Twitter – @7thingsmedia

Tessuti – http://www.tessuti.co.uk

Chris Sumner, Business Development Manager, 7thingsmedia, chris.sumner@7thingsmedia.com , +44207 017 3193

Published on: 6:10PM on 2nd December 2013