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Independent digital media agency 7thingsmedia, have been selected by Charlotte Tilbury to launch their first digital campaign in the US, having already increased their UK Ecommerce revenue in the UK by 20% in the last 3 months.
The London, New York and Singapore-based agency has been managing the luxury beauty retailer’s paid and organic search activity since spring 2014. They will now be responsible for implementing digital planning and execution for a comprehensive digital launch in the US whilst continuing to scale the domestic market.
7thingsmedia’s impressive early results in the UK will now set the precedent for the US launch as the brand looks to expand their international presence.
Demetra Pinsent, CEO at Charlotte Tilbury, said: “We chose 7thingsmedia because of how well they understood our absolute needs and requirements and because of their impressive track record in the beauty and fashion industries. They have had significant impact on our UK business within a short time frame. This, and their tangible passion for all things digital, made them our obvious partner as we expand into the US.”
Sarah Pettay, Client Services Director at 7thingsmedia, said:
“We are thrilled to expand our services for Charlotte Tilbury in such an exciting time of growth for them. The team have demonstrated their expertise with impressive early results in the UK. As an agency, we are thoroughly looking forward to executing the digital campaign via both our London and New York offices.”
7thingsmedia is headquartered in London, with offices in New York and Singapore. The agency recently won Best in Retail at the Performance Marketing Awards in April 2014.
Published on: 9:11AM on 18th August 2014