Threepipe, the multichannel marketing agency, has won the UK PR account for fast growth global adtech, Adstream.

Adstream is the world’s leading advertising digital asset management, workflow and distribution company, providing an innovative platform that enables brands and agencies to deliver, store, send and approve multi-media content, all from one dashboard – simplifying the production process in advertising significantly.

To deliver on Adstream’s immediate objective of rapidly raising awareness of its brand, Threepipe will set up a UK press office, develop close relationships with media, and kick-off a thought leadership programme to enable the organisation’s experts to be positioned at the forefront of the industry. It will also work with the in-house marketing team on other initiatives including redefining Adstream’s social media objectives, supporting the relaunch of its website from an SEO perspective, and advising on digital marketing activities.

Ian Wheal, head of strategy at Adstream comments:
“Threepipe has impressed us with its industry knowledge, contacts, and B2B PR experience, and the enthusiasm of its team. We’ve also interested in its ability to integrate a number of different skill sets including social and digital marketing. Its own positioning, at the forefront of an industry revolutionised by technology, mirrors our own; this synergy makes for a positive working relationship.”

Phil Borge, B2B director at Threepipe comments:
“Adstream is something of a well-kept secret – but not for long! We’re delighted to be working with the team to spread the word on what is a dynamic and truly innovative global organisation.”

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For further information please contact:
Erin Healey / Tom Briffitt / Liam McLaughlin
020 7632 4800
prteam@threepipe.co.uk

About Threepipe:
Threepipe is an independent digital marketing, PR, social media and content creation agency. Its team boasts a unique blend of people with creative, PR, content and social media backgrounds, combined with tech-savvy digital marketing, data and technology specialists.
Threepipe creates strategies and campaigns that build awareness, engage audiences and influence behaviour. Everything it does is underpinned by a rigorous focus on data, measurement and delivering tangible commercial outcomes.
Threepipe clients include Stella Artois, Monsoon, Royal British Legion, Laura Ashley, 4Music, Rachel’s Dairy, Gruppo Campari, Leapfrog Toys, Britax, The Football League, Oracle and Truphone.
About Adstream
Adstream integrates Digital Asset Management, workflow solutions and a global asset delivery network on a single platform. It partners with over 75% of the top 100 global brands, agencies, production and postproduction houses, as well as the world’s leading media owners.
Headquartered in London, UK, and with over 500 staff spread over 42 regional offices in 29 countries, Adstream delivers global services with a truly local focus.

Published on: 10:55AM on 17th September 2014