Leading usability consultancy User Vision this week launched ‘User Vision focus’, a state of the art usability research lab, focus group and training facility offering remote online viewing of focus groups and usability tests in real-time.

Based in central Edinburgh, the new facility has been set up to meet growing demand for the company’s usability consultancy, market research and training services from clients in other areas of the UK and across the world. Recent client wins include O2 and Kingston Communications.

User Vision’s new facility offers two state of the art usability testing labs and one focus group room for market research, allowing direct observation either via a one-way mirror or remotely. Additionally it offers a 25-seater training room and the ability to provide digital and VHS recordings of all focus group and usability testing sessions.

Chris Rourke, Director of User Vision comments:
“We are increasingly being approached by clients in other areas of the UK and across the world looking for usability testing and focus group facilities, but inevitably location can be an issue. By offering remote viewing of our work in these areas we are therefore breaking down these barriers and making the whole process a lot easier for clients. Usability testing and market research are becoming an increasingly important consideration for many companies, and this is reflected by the interest we are getting in our new facility.”

As well as growing its traditional business of usability and accessibility testing for web sites, User Vision is also attracting an increasing demand for usability testing from manufacturers of non-internet products including mobile phones, cash machines and computer keyboards. As a result the company will shortly be welcoming a new consultant specialising in non-internet products to its team.

User Vision can now be found at 55 North Castle Street, Edinburgh, EH2 3QA; Tel: 0131 225 0850. The company will be holding several events in Edinburgh on 3rd November 2005 as part of World Usability Day, for further details visit www.uservision.co.uk.

- Ends -

For further information on User Vision members of the media should contact Richard Leonard at Brazil PR on Tel: 01865 725 269; email: uservision@agencybrazil.com.

About User Vision
User Vision is a consultancy dedicated to improving the user experience of everyday products and websites. We offer a wide range of services including consulting, testing, reviewing, evaluation and training to help clients produce better products that customers find easier to use. We take a straightforward, practical approach to user needs analysis, problem solving and usability testing, leading to effective design solutions.
Whether we become involved at the design stage, or after a system has been in use for some time, we never lose sight of the user's needs. We can help you to:
• reduce development and support costs
• reduce the need for expensive redevelopment
• increase sales
Our usability consulting and services are the ideal way to enhance your brand, improve your company's competitive position, and increase revenues and loyalty.
User Vision was established in 2000, and provides services throughout the UK and Europe for many leading brands and public sector organisations.

Published on: 12:00AM on 5th September 2005