The Make Your Mark – start talking ideas campaign runs Enterprise Week, a UK wide week of activities from 14-20th November, to inspire young people in their teens and twenties to make their ideas happen.

Digital Outlook, as part of their ongoing work with the Make Your Mark campaign, was contracted to create an online resource for both young people that attend, and the organisations that plan and promote the events. It includes a platform for organisations to network, enabling them to share best practice and collaborate, as well as an online contact database so their partners and agencies could access this information remotely.

“The challenge was to assimilate a vast amount of information in an easy-to-deliver way that will inspire and enable both young entrepreneurs and the organisations who wish to help them. Supplying extra functionality such as being able to contribute to a database of best practice also helps inspire others to get involved, and creates an extra valuable resource.” Said Simon Jones, Account Director, Digital Outlook.

Last year, 158,000 people took part in over 1000 events during Enterprise Week.

Young entrepreneurs can go and search the site by, theme, type, and location. They can find the latest news, search by events, updates, not just commercial, but social enterprise too – enterprise in its widest meaning.

The site aims to empower organisations to help set up events, providing campaign material, visual assets, as well as contacts to network with, a review of 2004 to help inspire, an action pack, and the ability to register and submit an event to the site, which, after vetting, will be automatically added.

“Enterprise Week is a national celebration of young people making their ideas happen. It’s vital people can both find out what’s on and let others know what’s planned. Online is the answer. Digital Outlook’s solution makes that easy to do, and it looks great” Said Scott Cain, Director of Communications at Enterprise Insight.

Enterprise Week 2005 can be found at

If you wish to interview Simon Jones of Digital Outlook or require further information on Digital Outlook and their clients please contact Karen Durham-Diggins on +44 (0) 20 8989 2541 or email


Digital Outlook (
Digital Outlook is an award-winning interactive marketing agency specialising in entertainment and media. The company sets out to help its clients better understand their consumers, communicate with them and sell more. Digital Outlook works with some of the most exciting names in film, games, travel, music and not-for-profit. Clients include Buena Vista International, Xbox, Buena Vista Home Entertainment, Ubisoft, Butlins and Island Records.

Make Your Mark - start talking ideas is run by Enterprise Insight, a non-profit company. It was founded by the four leading UK business membership organisations - the British Chambers of Commerce, the CBI, the Federation of Small Businesses and the Institute of Directors. Together, they have half a million business members. Their Chief Executives sit on Enterprise Insight's board. It is also supported by the Small Business Service of the DTI and is endorsed by the Chancellor.

Published on: 12:00AM on 7th September 2005