Americas

How RappiPay Mexico is using AI to speak to customers ‘in their own language’

You might have heard of Rappi, a rapidly-growing Colombian on-demand delivery startup and last mile ecommerce platform that has been called the “Latin American super app“. Like many super apps, Rappi has a payments arm: RappiPay, originally launched as a peer-to-peer payments platform and electronic wallet service in 2018 (Portuguese-language source). It has since rolled […]

Female beauty influencer demonstrating product on livestream filming on mobile phone with light ring

Social Quarterly: Q3 2021

The latest trends, developments and statistics in social media. Stories this quarter include YouTube testing livestream shopping, TikTok extending the length of its videos and Facebook’s Campaign Ideas Generator.