Generating demand is a critical part of ecommerce strategy, as without customer demand and traffic, the business will not achieve any sales. This chapter draws together comprehensive advice covering the key areas related to generating demand in ecommerce.
Generating Demand in Ecommerce: A Summary
A summary of generating demand in ecommerce best practice
In order to generate demand, ecommerce businesses must start with a good understanding of the customer. This chapter outlines the key findings from Econsultancy’s Ecommerce Best Practice: Generating Demand.
By Neil Perkin
2 minute read