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Econsultancy's Marketing Automation Trends Briefing, free to registered users, focuses on the key themes, opportunities and challenges relating to marketing automation as highlighted by client-side digital marketers during Digital Cream London 2013. The marketing automation roundtable was sponsored by Oracle Eloqua and moderated by Steven Elliott, Managing Director at MarketOne.
This 12-page briefing, sponsored by Macquarie Telecom, is free to registered users and contains the latest market trends, developments, issues, statistics and useful resources relating to the digital marketing and ecommerce landscape in Australia.
Econsultancy's Cross-Channel Marketing Trends Briefing, free to registered users, focuses on the key themes, opportunities and challenges related to cross-channel marketing as highlighted by client-side digital marketers during Digital Cream London 2013. The Cross-Channel Marketing roundtable was sponsored by Responsys and moderated and facilitated by Jon Stanesby, Associate Director of Strategic Services at Responsys and Jeremy Wilson, COO at Practicology.
Econsultancy's Big Data Trends Briefing, free to registered users, focuses on the key themes, opportunities and challenges relating to big data as highlighted by client-side digital marketers during Digital Cream London 2013. The Big Data roundtable was sponsored by TagMan and moderated by Michael Barnett, Strategies Editor at Marketing Week.
A free 12+ page briefing with the latest trends and marketplace developments related to ecommerce in Australia. This document contains an overview of market trends, tips for best practice, new statistics and useful resources.
Econsultancy's South-East Asia Digital Marketing Trends Briefing focuses on the key trends, challenges and solutions for digital marketers in South-East Asia. Based on roundtables from Digital Cream Singapore, held on 29th November 2012, the briefing has been co-authored by ten independent marketing experts who also acted as moderators for the roundtables at Digital Cream.
Econsultancy's Q1 2013 Quarterly Digital Intelligence Briefing, produced in partnership with Adobe, aims to distil a plethora of data and discussion points into some key digital trends, challenges and opportunities which organisations are (or should be) paying close attention to during 2013. The report is based on a survey of around 700 business respondents.
The Marketing Automation Buyer's Guide is an invaluable resource for those investigating the marketing automation sector, with profiles of 22 leading vendors, the latest market trends and tips and pitfalls for buyers. The 163-page report provides details on the issues and trends affecting this sector, as well as information about best practice and tips for successful marketing automation implementations.
Econsultancy's B2B Digital Marketing Briefing focuses on key trends, challenges and best practices for B2B digital marketers. Based on the presentations given at Econsultancy's FUNNEL 2012 event held in London in November 2012, the guide includes thoughts and insights shared that day, case studies illustrating best practice and contributions from B2B marketing experts.
Econsultancy's Q4 2012 Quarterly Digital Intelligence Briefing, produced in partnership with Adobe, is dedicated to Making Sense of Marketing Attribution. The briefing looks in detail at how organisations can overcome obstacles to success, and how they can work towards best practice. The research is based on a survey of more than 700 digital professionals working for both client-side marketing teams and agencies.