About the careers guide

This guide aims to provide constructive advice for students and graduates looking to enter the digital marketing and e-commerce industries. This guide provides information on:

  • What digital marketing and e-commerce is
  • What digital marketers do and why you should consider joining them
  • The different jobs available in digital marketing
  • How to prepare for your job hunt and land your first job
  • How to manage your career once you get started
  • What further resources you can consult to find out more about digital marketing

We also feature expert advice from companies within the industry on what they look for in students and graduates.