This webinar highlighted results from Econsultancy new report, B2B Digital Transformation.

The live session was hosted by Jeff Rajeck, Research Analyst APAC at Econsultancy and co-hosted by Anol Bhattacharya, CEO at GetIT Comms and Antonia Edmunds, Watson Marketing Leader-Asia Pacific at IBM.

Key points covered in this session:

  • Why B2B digital transformation?
  • The state of B2B digital transformation
  • B2B digital transformation recommendations