This special edition of Econsultancy’s Digital Transformation Monthly considers the likely long-term impacts of the coronavirus crisis as behavioural shifts start to become more evident.

Assembling and analysing the most important trends emerging from the ‘new normal’, this edition covers:

  • ASOS scaling up its use of AR to showcase its fashion
  • The launch of Carlsberg UK‘s Love My Local digital platform, aimed at supporting pubs during Covid-19
  • PepsiCo and Kraft Heinz launching their own direct-to-consumer websites
  • Heineken UK‘s Swifty payment and loyalty app, which allows bar staff to take contactless food and drink orders
  • The demise of NatWest‘s app-only bank Bó, less than six months after launch.

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