The 13th annual Email Census, published by Econsultancy in association with Upland Adestra, looks at the most significant trends that are driving email marketing strategies, covering best practice, ROI, metrics, personalisation, automation and the future of email. 

Based on an online survey global survey of more than 400 marketers, the Report features a comprehensive analysis of this year’s data and a comparison with results from previous years, as well as insights from leading email marketing experts based in Europe and North America.