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This report is part of the Business Cases Bundle bundle.
About this Business CaseNeed to convince your boss that email marketing is right for your company? Want to be sure you spend your budget in the best possible way? Our Business Case can help - research, tips and information from the experts, with sector case studies to pull it all together. The Business Case for Email Marketing is an 18-page examination of how email marketing can work for your company.
ContentsWe detail the trends, business benefits, costs and resources needed for a successful email marketing strategy. Includes case studies on the Finance, Retail and Travel sectors. Download our (free) Sample Business Case for a full Table of Contents.
Who this Business Case is ForOur Business Cases are for any marketer assessing strategies to strengthen their marketing activities.
Level of ExpertiseThis Business Case is designed for all levels. For further information on the topic, see our Related Resources.
Related ResourcesNeed a shortlist? Check out our Email Marketing Buyer's Guide for supplier profiles, market trends and more. Already proven your case? Now have a look at the Email Marketing RFP template.
- SAMPLE: Email Marketing Business Case (293 KB PDF)
- Email Marketing Business Case (337 KB PDF)