Econsultancy’s Email Marketing Trends Briefing, focuses on the key themes, opportunities and challenges relating to email marketing as highlighted by client-side digital marketers during Digital Cream 2015. The email roundtable was sponsored by Pure360 and moderated by Ann Halloran, Econsultancy trainer.
What you’ll learn from this report
- Understand the tactics companies are using to grow their email lists
- Discover the key to relevant engagement in the context of an email campaign
- Find out how marketers view email through the prism of customer experience
- Compare the automated triggers and behaviours other organisations are using
Features of the report
The 20-page trends briefing aims to provide clarity on the current trends and schools of thought around the email marketing channels.
An exclusive invitation-only roundtable event, Digital Cream is an opportunity for senior client-side marketers to learn from each other about the latest best practice, what’s working and what’s not.
Digital Cream takes place around the globe throughout the year – see our upcoming events.