Market Data

Infographic: Making Sense of Marketing Attribution

By Econsultancy,

The Making Sense of Marketing Attribution infographic shows how companies are using marketing attribution, what the barriers to success are and the five steps companies need to take to master attribution. The infographic sums up the key findings of Econsultancy's Q4 2012 Digital Intelligence Briefing, produced in association with Adobe.

The report looks in detail at how organisations can overcome obstacles to success, and how they can work towards best practice.

Download the infographic, or for more information, download the full report at

Econsultancy's Quarterly Digital Intelligence Briefings, sponsored by Adobe, look at some of the most important trends affecting the marketing landscape. You can access the other reports in this series here.


  • Png Disabled Infographic: Making Sense of Marketing Attribution (1.05 MB PNG)

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