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The Marketing Budgets 2014 infographic looks in detail at how companies are allocating their online and offline marketing budgets in 2014, comparing spending trends – and ability to measure ROI – across different 'traditional' and digital channels.
More than 600 companies, mainly from the UK, participated in this research, which took the form of an online survey between December 2013 and January 2014.
Download the infographic, or for more information, download the full report at https://econsultancy.com/reports/marketing-budgets.
- Infographic: Marketing Budgets 2014 (465 KB JPEG)