This report is part of Econsultancy’s Mobile Web Design and Development Best Practice Guide and has been created with the help and frontline insight of globally-esteemed ecommerce practitioners who are at the sharp end of mobile commerce, in order to give you the edge in your mobile design and development activity.

At 200 pages and more than 60,000 words in length, Econsultancy’s Mobile Web Design and Development Best Practice Guide contains everything you need to know about mobile design and development, dissecting the technical challenges and commercial implications of the key mobile site development options.

This section provides a clear explanation of what AWD is and the business implications that you need to be aware of, evaluating the relationship between RWD and AWD. Written by:

  • Markus Karlsson, CEO & Founder at Affino
  • David Skerrett, Managing Partner at Nimbletank
  • Matt Curry, Head of Ecommerce at LH Group