Enter a search term such as “mobile analytics” or browse our content using the filters above.
That’s not only a poor Scrabble score but we also couldn’t find any results matching
Check your spelling or try broadening your search.
Sorry about this, there is a problem with our search at the moment.
Please try again later.
This is a free 11-page briefing based on an Econsultancy roundtable about Online Media Planning and Buying held in 2007. (registration required).
The document contains the following:
-) A Market Overview, including market trends and valuation
-) A write-up of the key points emerging from the discussion
-) New statistics
-) Useful resources Topics discussed included: -) Best practice, research and measurement
-) Online video advertising
-) Online ad networks
Attendees included representatives from the following companies: Advertising.com, Blue Barracuda, COI, Deloitte, DNA, Econsultancy and Lloyds TSB.
- Online Media Planning and Buying Briefing May 2007 (325 KB Microsoft Word)