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This is a free 12-page briefing containing the latest market trends, best practice and statistics relating to online PR and social media. This document contains an overview of market trends, tips for best practice, new statistics and useful resources. 

Trends and best practice covered within this guide include: 

  • Social media news and marketplace developments
  • Social media objectives
  • Social media strategy and best practice
  • Resourcing
  • Metrics and Measurement
  • Essential PR tools and technologies 

The information contained within this briefing is collated from a range of sources including
  • Econsultancy conferences, supplier showcases and roundtables
  • Third party events
  • Research carried out by Econsultancy and other organisations


  • Pdf Disabled Online PR and Social Media Trends Briefing June 2009 (596 KB PDF)

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