This report is aimed at companies and individuals who are thinking of joining Pinterest and want to find out more about the social platform, as well as people who are currently using Pinterest and want a deeper understanding of best practice.

For companies thinking about joining Pinterest, the report helps you to understand the value of the platform, why it’s useful, and how it can be used for business. And for those companies who already have a Pinterest presence, the guide helps you to optimise your activity, understand what works, and how you can measure and define success.

The 63-page document covers best practice tactics, including statistics and case studies, as well as practical tips for getting started with Pinterest and how to engage with your followers.

By reading our best practice guidelines, we’ll help you to get the most value from the social platform by understanding how to create content for Pinterest, create an active community and avoiding common mistakes.

The following areas are covered in the guide:

  • Pinterest statistics
  • The business case for investing in Pinterest
  • How to get started
  • How to create content for Pinterest
  • How to create an active community
  • Measurement and ROI
  • Pinterest case studies
  • Resources and further reading