This abridged version of Econsultancy’s Learning from Digital Disruptors Best Practice Guide looks at how disruptive businesses operate, and the strategies and tactics they adopt for success. It covers:
- Typical characteristics of disruptive businesses, and how these drive continuous progression
- The importance of customer empathy and transparency
- A primer in service design, which is increasingly converging with the practice of digital marketing
- How to nurture a culture that is conducive to digital disruption
- Lessons from startups.
This Quick Guide draws from Econsultancy’s Learning From Digital Disruptors Best Practice Guide.
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