Best Practice Guides

Trust, Transparency and Brand Safety


The Trust, Transparency and Brand Safety report looks at the ways in which companies are working towards building and maintaining trust and transparency in an ever more connected world. 

Trend Briefings

Flipkart - Building Trust in Indian Ecommerce


Headquartered in Bengaluru, India, Flipkart was founded in October 2007 by Sachin Bansal and Binny Bansal (no relation). Flipkart began its ecommerce journey retailing books online, and in June 2012, attained “unicorn” status when it was valued at US$1 billion. Since then, Flipkart has secured funding from investors such as Tiger Global, SoftBank and Morgan Stanley, including a US$1.4 billion investment from Tencent, Microsoft and eBay in April 2017.

Best Practice Guides

A Guide to Customer Experience Management (CXM)


A Guide to Customer Experience Management covers the practical steps organisations can take to make themselves more customer-centric and how to implement data-led strategies that will help them understand their customers.

Best Practice Guides

Lessons from Black Friday Best Practice Guide


The new Lessons from Black Friday report will consider the latest trends and statistics from Black Friday 2017 and highlight the key challenges that retailers should be aware of for 2018.

Internet Statistics

Internet Statistics Compendium


Econsultancy's Internet Statistics Compendium is a compilation of internet statistics and online market research with data, facts, charts and figures. Updated monthly, the documents contain thousands of stats and figures. A huge time-saver for presentations and reports.

Internet Statistics

Social Quarterly: Q1 2018


The Social Quarterly is a series of presentations by Econsultancy, which curate the latest trends, developments and statistics in social media. The reports focus on distilling the most recent data and trends, aiming to provide a guide to what's happening now in social media and what you should be keeping an eye on.

Survey Reports

Digital Intelligence Briefing: 2018 Digital Trends in IT


The 2018 Digital Trends in IT report, based on the eighth annual trends survey conducted by Econsultancy and Adobe, explores the digitally-driven opportunities and challenges facing organisations from the perspective of IT professionals, looking at both internal business factors and external technological and consumer trends.

Survey Reports

Career and Salary Survey Report 2018


Building on our inaugural Career and Salary Survey in 2015 (previously called The Salary Survey), Econsultancy has collaborated with sister brand Marketing Week to survey nearly 4,000 people across the marketing, digital, design and advertising industries.

Trend Briefings

Second-Party Data


First-party data at scale sounds unattainable. But by creating second-party data pools, brands and publishers can vastly increase the applicability of their customer data. This report addresses the fundamental questions about second-party data so it can move from abstract concept to specific strategy.

Trend Briefings

Shopee: Localizing Ecommerce in Southeast Asia and Taiwan


Shopee is an online shopping platform in Indonesia, Taiwan, Vietnam, Thailand, the Philippines, Malaysia and Singapore.