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This free, 9-page briefing is a summary of an Econsultancy roundtable on Search Engine Optimisation (registration required). The document contains a summary of the discussion, an overview of the SEO marketplace, plus a section on useful resources. Topics discussed included: SEO Developments; Social Media Optimisation; The Future of Aggregators; SEO Challenges. Attendees included representatives from the following organisations: BAA, Bigmouthmedia, CT Shirts, DoubleClick, Fullsix, Neutralize, Lloyds TSB and Trinity Mirror.
- SEO Briefing Feb 2007 (176 KB Microsoft Word)