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This report is part of the Search Engine Optimization (SEO) Best Practice Guide bundle.
This report is part of Econsultancy's renowned SEO Best Practice Guide and has been created with the help and frontline insight of globally-esteemed SEO practitioners, in order to give you the edge in your natural search marketing activity.
Built on the foundations of our previous, highly-renowned report, this document will help you understand search marketing like never before.
The SEO Best Practice Guide is invaluable for anybody working in digital marketing, looking to appoint an SEO agency or simply trying to secure better search engine rankings.
In this section we examine aspects of the benchmarking and auditing process that you should undertake as part of your SEO planning and strategy.
Table of contents
1. Introduction to Our Guides
- Key features of our guides
- Features of this guide
- About Econsultancy
2. Benchmarking and Auditing
- Key elements
- Run an onsite SEO audit
- Check your site speed
- Run competitor analysis
- Link and domain popularity
- Other factors
- Acting on benchmarking and auditing
- Setting a realistic strategy
- Setting realistic goals
- Monitoring and measurement
- SEO Best Practice: Benchmarking and Auditing (716 KB PDF)