This report about the digital landscape in South Africa is the fifth in a series of briefings focused on emerging markets, aimed primarily at those outside these countries who are looking for an overview. The other four reports in the series covered Brazil, Russia, India and China.

The 37-page digital landscape briefing includes sections on:

  • Market trends and developments
  • Third-party statistics
  • Opportunities and considerations for marketers and businesses keen to invest in the South African market
  • An overview of the key internet players in South Africa
  • Useful resources


Econsultancy would like to thank the following people for their input into this report: