Survey Reports

UK Search Engine Marketing Report 2007


Editor's note: the UK Search Engine Marketing Report 2008 is now available. http://www.e-consultancy.com/publications/search-engine-marketing-report-2008/ The UK Search Engine Marketing Report 2007, carried out in association with search agency...

Survey Reports

Online Lead Generation Report (B2C) 2007


Editor's note: the 2008 Online Lead Generation (B2C) Report has now been published. http://www.e-consultancy.com/publications/online-lead-generation-2008/ The internet is revolutionising the way that many companies are generating leads for thei...

Survey Reports

Email Marketing Industry Census 2007


The Email Marketing Industry Census, sponsored by Adestra, provides an insightful overview of a channel which continues to be perhaps the most vital tool in the online marketer's armoury.

Survey Reports

UK Affiliate Census Report 2007


The UK's thriving affiliate community represents an important group of internet marketers who collectively generated more than £2 billion in e-commerce sales during 2006. Yet despite their contribution to the growth of internet retail, remarkab...

Survey Reports

Online Customer Engagement Report 2007


This 63-page report, sponsored by cScape, is essential reading for organisations striving for effective Customer Engagement and the best possible Customer Experience. http://www.cscape.co.uk Increased use of digital channels by consumers has pr...

Survey Reports

Agency Rate Card Survey 2005: How Much Do UK New Media Agencies Charge?


This is THE digital marketing industry report for those who want to benchmark daily rates for UK digital agencies. It covers 50 individual job roles and breaks down rates by agency size.

Survey Reports

Rate Card Survey 2003: How Much Do UK New Media Agencies Charge?


What are average daily charge-out rates for different roles at UK new media agencies? And how do they vary depending on the size or location of the agency? How have day rates changed since the dot-com crash and are they going up or down now?

Survey Reports

E-Marketing: What do users really think about it?


E-marketing. Simple, cheap and instantaneous - in theory an ideal form of marketing communication. However, the low cost of transmission and the ease of delivery and receipt of eMarketing is not an automatic guarantee of increased sales and profit...