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43 slide PowerPoint presentation given by Econsultancy CEO Ashley Friedlein as a keynote speech at the Technology for Marketing & Advertising show in London, UK, 2 March 2011.

The presentation is titled "Innovation in Digital Marketing - Five Ideas to Deliver Inspirational Campaigns" and addresses five key themes with case study examples of innovation in each: 

1. Joining up online and offline experiences

2. Currencies

3. The Web of Connected People 

4. Location

5. Timing


  • Powerpoint Disabled Innovation in Digital Marketing (5.65 MB Microsoft PowerPoint)

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