Below are our reports and research relating to online copywriting. If you can't find the information you are looking for about online copywriting, then let us know and we'll try and point you in the right direction.

Best Practice Guides

100+ Practical Content Marketing Tips: A how-to guide for editors, writers and content creators

This report is written primarily for writers, editors and ‘content producers’ in general, and aims to provide some valuable insight which will help you to optimise the creation, promotion and measurement of content. The aim is to provide some insight based on what we have learned over the past decade, to show you how a strategic approach to production of content and effective measurement can pay dividends.

Best Practice Guides

Digital Content Strategy Best Practice Guide

The Digital Content Strategy Best Practice Guide is based on a series of in-depth interviews with a range of senior digital and non-digital marketers, content leads, heads of UX, and content strategists. Written by experienced blogger, writer and consultant Neil Perkin, the report aims to identify best practice approaches, techniques, challenges and opportunities around digital content strategy.