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All the topics you'll ever need relating to ecommerce and online retailing. From ecommerce facts and figures, to mobile checkouts and consumer behaviour, it should be here. If you can't find what you're looking for, contact us for help.

Cover for Multivariate Testing Buyer's Guide

Buyer's Guides

Multivariate Testing Buyer's Guide

Econsultancy's Multivariate Testing (MVT) Buyer's Guide is an invaluable resource for those investing in site testing technology, with profiles of 13 leading technology suppliers and detailed information about the trends and issues affecting the online testing sector. The 127-page report also contains best practice and tips for identifying the right MVT vendor to meet your needs and useful advice for those just starting to get involved in this area.

Cover for E-commerce: A Beginner's Guide

Beginner's Guides

E-commerce: A Beginner's Guide

The E-commerce Beginner's Guide is a starting point for those who want to learn more about e-commerce and understand how it can make a difference for their business. It is free to Bronze members and higher.

Cover for Global E-commerce Statistics

Internet Statistics

Global E-commerce Statistics

Econsultancy's Global E-commerce Statistics document is one of 11 individual downloads that make up Econsultancy’s Global Internet Statistics Compendium, a comprehensive compilation of worldwide statistics and online market research with data, facts, charts and figures that are essential to understanding the marketplace as a whole.

Cover for Customer Engagement Report 2011

Survey Reports

Customer Engagement Report 2011

This is the fifth annual Customer Engagement Report, produced in association with cScape. This is the most comprehensive and influential report available on customer engagement, and features expert commentary from the likes of Jim Sterne, Adam Hibbert, Ron Shevlin, Richard Sedley, Steve Woods and Ian Jindal.

Cover for Product Pages: A Best Practice Guide

Best Practice Guides

Product Pages: A Best Practice Guide

Econsultancy's Product Pages Best Practice Guide examines the features online retailers should be using on their website pages to effectively showcase their services and products. The report contains valuable considerations that beginners and experts alike should be making and covers basic principles, such as copywriting, calls to action and image display. It also explores more complex components, such as user generated content and video.

Cover for Conversion Report 2010

Survey Reports

Conversion Report 2010

This is the second annual Econsultancy Conversion Report, produced in association with conversion specialists RedEye. The report contains a detailed overview of the tools, strategies, and processes used by companies to improve their conversion rates. The report covers uptake of best practice, barriers to improving conversion rates, and insight into the different ways used to segment site customers and visitors. 

Cover for JUMP Magazine: Issue two

JUMP Magazine

JUMP Magazine: Issue two

JUMP is Econsultancy's multichannel magazine in support of the multichannel event, JUMP. In this second issue of JUMP Magazine we focus on a number of areas that will help you to join up your business, including why you should be using mobile coupons, content marketing in the multichannel age, 9 steps to multichannel success, and the benefits of an integrated customer service strategy.

Cover for Site Search Report

Survey Reports

Site Search Report

This 43-page report, produced in association with internet and enterprise search company Funnelback, contains valuable insights into the use of site search tools and technology. The report is based on a survey of more than 500 digital marketers and web professionals.

Cover for How We Shop in 2010: Habits and Motivations of Consumers

Survey Reports

How We Shop in 2010: Habits and Motivations of Consumers

How We Shop in 2010: Habits and Motivations of Consumers is split into two separate documents for the US and UK, examining e-commerce consumer behavior in both countries. Both reports focus on how consumers interact with e-commerce brands, conduct product research and the different factors in the buying decision-making process.

Cover for Achieving Digital Balance

Best Practice Guides

Achieving Digital Balance

A must-have guide for anyone dealing with digital marketing. This report provides best practices and survey data around budgeting, strategy development, digital skills building, retention marketing and new channel development.