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33-slide PowerPoint presentation from Econsultancy CEO Ashley Friedlein with a case study on how Econsultancy have used social media, specifically Twitter, for sales and marketing online. Includes detailed data on commercial metrics and KPIs.
Presentation by Econsultancy CEO Ashley Friedlein about how your CMS (content management system) can actually be used to acquire more customers online.
What does a good SEO audit look like? What should you expect? Download this template to understand some of the factors you should consider when assessing your site.
A selection of key documents to help guide you through assessing or starting a paid search (PPC) campaign. All templates are easily adaptable and are included as part of a wider digital marketing pack.
Core, customisable templates to help you report and analyse your paid search (PPC) campaigns. This is included as part of Econsultancy's Digital Marketing Template Files bundle.
This 71-page report contains a detailed analysis of the UK search marketing environment, covering search engine optimisation, paid search and social media. Based on a survey of 800+ companies.
Our comprehensive SEO Best Practice Guide will help you understand search marketing like never before. It contains everything you need to know about search engine optimization, whether you work for an in-house client team or agency-side.
As Paid Search becomes increasingly competitive, best-of-breed PPC bid management technology has become critical. This guide explores this complex area in detail, with profiles of 16 leading vendors.
The UK Affiliate Census 2009 is the most detailed study available about the make-up of the affiliate publisher community. Essential reading for all affiliate marketers.
Download this free 12-page briefing to understand the latest developments in paid search, including the consequences of Google's brand-bidding policy change, the effect of the global recession, and the impact of the end of best-practice funding.