User experience is one of our favourite topics, and one of the most important for web professionals to embrace. Our research into user experience and usability includes buyer's guides, statistics, market trends reports, surveys and briefings. We also have a business case should you need to convince your boss to invest in usability. If you work in e-commerce then we greatly recommend our reports on the online retail user experience, and checkout design.
Usability and Accessibility Buyer's Guide 2008
Please note: There is a newer version of this report available
This guide contains profiles of 24 UK-based agencies and consultancies specialising in user experience, usability and accessibility. The report covers the latest market trends and tips and pitfalls for buyers.
User Experience Roundtable Briefing - May 2008
This free 11-page briefing discusses the latest market news and developments in user experience. Learn about trends in Web 2.0 technologies, multi-variate testing, behavioural targeting, and measurement and metrics.
Online Marketing Masterclasses 2007 - Convert Case Study 1
Presentaion by Sarah Blair Gould, E-commerce Manager, Boden, at Econsultancy's 2008 Online Marketing Masterclasses event in London, UK. Sarah talks about what Boden do to optimise conversion rates on their site and what works best.
Online Marketing Masterclasses 2007 - Retain Case Study 1
RETAIN & GROW Case Study 1: Jonathan Davies, Head of E-commerce and Relationship Marketing, Eurostar As Head of E-commerce & Relationship Marketing for Eurostar, Jon has responsibility for Eurostar's online sales and marketing in all markets an...
Online Customer Engagement Report 2008
Please note: There is a newer version of this report available
Overview The Second Annual Customer Engagement Report, carried out in partnership with cScape, is based on an online survey of more than 1,000 respondents. It is essential reading for anyone trying to understand this complex area.
Persuasion Marketing Briefing - November 2007
This is a free 9-page briefing based on Econsultancy's 2007 roundtable about Persuasion Marketing.
Travel Website Benchmarks 2007
This Travel Website Benchmarks report has been compiled to give those responsible for operating and building websites in the travel sector an insight into global best practice.
Social Commerce Report 2007
This survey-based report looks at how companies are embracing social media and enabling customers to interact with each other to improve their sales and marketing.
Charity Website Benchmarks 2007
An update to our 2006 Charities Benchmark Report, this report examines and measures the websites of UK charities.
Usability and User Experience Report 2007
Please note: There is a newer version of this report available
This 64-page report about usability and user experience, sponsored by behavioural research consultancy Bunnyfoot, is based on an online survey of more than 700 respondents carried out in May 2007.
