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There is a newer version of this report available: Affiliate Census 2011
The UK's thriving affiliate community represents an important group of internet marketers who collectively generated more than £2 billion in e-commerce sales during 2006. Yet despite their contribution to the growth of internet retail, remarkably little is known about affiliates in terms of their income, lifestyle, relationship with networks or their opinions. The first UK Affiliate Census, published by Econsultancy in association with Affiliate Program Advice, helps to answer some questions about this thriving sector. The report comes after an online survey at the end of 2006 when more than 1,500 affiliates took part in what we believe to be the largest piece of research about UK affiliate marketing. This 50-page UK Affiliate Census Report, free to registered users, contains invaluable information for anyone connected with affiliate marketing, including affiliates themselves, networks, merchants and agencies. The document contains sections on the following topics:Affiliate Profile (Who affiliates are); Affiliate Lifestyle; Affiliate Business; Affiliate Networks; Merchants and Sectors; Opinions and Trends. Thanks, of course, to the affiliates who took part, as well as the A4U Forum and following networks which promoted the survey to their publishers.
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