Trends & Innovation

Usability and User Experience Trends Briefing January 2009

By Jake Hird, Econsultancy,

This is a free, 12-page briefing containing the latest market trends, best practice and statistics relating to Usability and User Experience. This document contains an overview of market trends, tips for best practice, the latest statistics and useful resources.

Trends covered within this briefing include:

-) Increasing focus on usability as a digital service
-) Differentiating usability and user experience
-) Clients often misunderstand usability
-) Client strategies can compromise usability practice
-) Cross-over between usability and other digital areas

Areas of best practice include:

-) The importance of usability testing
-) Should usability be tested internally or externally?
-) Using analytics to help drive usability
-) Embracing social media and Web 2.0 to enhance the experience

The information within this briefing is collated from a range of sources including:

-) Econsultancy conferences, supplier showcases and roundtables
-) Third party events
-) Research carried out by Econsultancy and other organisations


  • Pdf Disabled Usability and User Experience Trends Briefing January 2009 (221 KB PDF)

Access the full report

Econsultancy subscribers have full access to all our online research as well as a host of other services designed to help save you time, make better decisions and look smart in meetings.

Learn more and buy today