Template Files

Web Analytics Requirements - Digital Marketing Template Files

By Econsultancy,

This report is part of the Web Analytics – Digital Marketing Template Files bundle. See Digital Marketing Template Files for more details.



Digital Marketing Template Files: Web Analytics

Author: James Gurd, Owner and Lead Consultant, Digital Juggler

Files included: 1 file 

Title: Analytics Requirements Checklist

About this template

Analytics is an important part of understanding any digital marketing activity. To enable intelligent analysis and decision-making, it's essential that the right data is captured to provide the information for business analysts.

This particular document provides a series of questions that you should ask yourself before letting your development team add web analytics tracking code to your website.


  • Pdf SAMPLE: READ FIRST Econsultancy Digital Marketing Template Files (596 KB PDF)
  • Pdf Disabled Web Analytics Requirements Checklist (436 KB PDF)

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