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Econsultancy's webinar about Trends in Digital Marketing for 2011 is available for free, both as a PowerPoint presentation and broadcast (see below). 

The webinar, recorded in January 2011, features input from Econsultancy CEO, Ashley Friedlein, UK Research Director, Linus Gregoriadis, and US Research Director, Stefan Tornquist.  

The hour-long broadcast explores seven key trends that will be important in 2011. The 24-slide presentation includes information on joined-up marketing, organisational change, localisation ... plus much more. 


  • Joined-up marketing
  • Organisational change
  • Social business
  • Content as marketing
  • Data is the new oil 
  • Comeback of display advertising
  • Localisation

Related resources 

See also Ashley Friedlein's blog post on 17 digital marketing trends for 2011

Download a copy of the presentation to learn more.