A best practice guide providing marketers with a pragmatic guide to data-driven marketing, covering the essential areas and setting out key strategies, methods and guidance that can support best-in-class execution.
Best Practice Guides
Econsultancy’s Best Practice Guides are extensive how-to reports authored by and featuring industry specialists from brands, agencies and technology companies.
Econsultancy’s Trends Reports are based on in-depth surveys of senior marketers and digital professionals, and cover topics from customer experience to digital transformation.
Quick Guides offer condensed versions of our Best Practice Guides for marketers short on time.