Marketers are invited to discuss the market research activities they are carrying out to help drive faster and better customer-centric decision making.

  • 26 March 2019
    1 hour, 30 minutes
    London
    • Free

    Description

    Suggested discussion topics include:

    • What tools, techniques and methodologies (quantitative, qualitative and mixed methods) do you find most effective?
    • Do you have any stories of success showing the impact of research and insight on marketing effectiveness?
    • Do you have examples of successful client-agency partnerships?

    Programme

    Held at Etc Venues, Tenter House, Moorgate, timings for this session are: 

    09:30 - 10:00 Registration, Tea/Coffee & Breakfast Pastries  

    10:00 - 11:30 Roundtable discussion (90 mins) facilitated by Econsultancy 

    Who Should Attend?

    Exclusively available for Advanced Econsultancy subscribers, these Roundtable sessions are best suited to those in senior positions. We ask that attendees have something to contribute to discussions as well as areas in which they'd like to learn to ensure conversation is beneficial to all. 

    We aim to ensure a healthy balance between brand and supply-side participation with subject experts in attendance to deliver an open, productive and rounded conversation for all. Attendance is limited to one participant per organisation. There are strictly no sponsors or journalists present. All roundtables are facilitated by Econsultancy.

    To find out more, please call the subscriptions team on 0207 970 4322 or email us on roundtables@econsultancy.com